Why Email Marketing Is the Best Investment for Your Franchise
“Email marketing drives more conversions than any other marketing channel, including search and social.” – Monetate Intrigued? As a franchise owner, you always look for ways to enhance your franchise sales process, build relationships, and expand your network. What if you could achieve all this with franchise email marketing that delivers an astounding ROI of […]
8 Email Marketing Best Practices for Franchise Marketers
By 2023, it is estimated that half the world’s population, nearly 4.3 billion people, will be email users. Email marketing is still the number one marketing tool for more than 81% of marketers, who make up part of the 293 billion emails that are sent and received each day. Those are some pretty staggering numbers. […]
5 Common Email Marketing Mistakes – and How to Avoid Them
When developing a franchise system, it is crucial to engage potential franchisees by maintaining regular and consistent contact. This is how you qualify incoming leads and turn them into warm prospects. However, inboxes can become graveyards for mass franchise emails as prospective franchisees are likely pursuing multiple franchise opportunities. Therefore, it is crucial that you […]