Franchise Advertising: Building Brand & Standing Out
In the first part of this series, we explored the power of Google Ads in maximizing the reach and impact of your franchise advertising strategy. Now, in Part 2, we’ll take you a step further. It’s time to build a brand that stands out and resonates with your audience. From advanced strategies to creative storytelling, […]
Google Ads for Franchises: Maximizing Reach & Impact
Franchise owners often face two significant challenges: Standing out in a crowded marketplace and Reaching their target audience effectively. Without the right approach aligned with your marketing goals, these challenges can lead to lost ground to competitors and wasted resources. PPC for franchises Google Ads for franchises is the targeted solution that can help franchisors […]
Re-Thinking Facebook Ads For Franchise Marketing Results
As a marketing platform, Facebook has come under scrutiny in recent years. Naysayers claim Facebook advertising has lost its effectiveness, particularly in franchise marketing. Despite criticisms and misconceptions, Facebook Ads hold untapped potential for franchise development and brand awareness. This article aims to debunk these myths, revealing the true possibilities of Facebook Ads for Franchise […]
Seibert’s Corner: Battle of the heavyweights: Here’s What Happens when SEO Fights PPC
What happens when SEO and PPC go head to head? Franchise expert Mark Siebert explains which franchise development marketing strategy gets the knockout in this edition of Franchise Times. When it comes to franchise lead generation, two heavyweights dominate the ring. In one corner looms search engine optimization (SEO)—an opponent who fatigues the competition with […]
Not So Fast: TopFire Media Franchise Development Marketing Rises Above Meta Platform Woes
There’s buzz that Facebook (Meta) is broken, that digital franchise development marketing strategies and campaign attempts on the platform are quickly becoming a waste of time, money, and resources. Reports this year from financial giants like Bloomberg, Inverstors.com, WSJ, Forbes and more all headlined how the $300 billion loss of revenue across Meta Platforms, formerly […]
Franchise Leads and Advertising: Let’s Use 6 Ways to Take Advantage
Franchising is one of the most profitable growth sectors in the North American economy. However, it can also be one of the most chaotic from a franchisor perspective. As a franchisor, you not only have to focus on running a profitable business and providing top-notch customer service, but also attract potential franchisees as part of […]
Facebook Advertising for Your Business
In a world that allows you access information at your fingertips, social media is crucial to be successful in your business. However, it is how you use social media to your advantage as an entrepreneur that will make or break you in the franchise industry. Facebook advertising may be the most effective way to reach […]